{
  "alert_number": "0295/07",
  "url": "https://recallarchive.com/alert/0295-07",
  "official_notice": "https://ec.europa.eu/safety-gate-alerts/screen/webReport/alertDetail/-12003",
  "safety_gate_published": "2007-03-29",
  "weekly_report": {
    "year": 2007,
    "week": 12,
    "date": "2007-03-30"
  },
  "category": "Toys",
  "product": "Baby books – Baby Touch Busy Book / Baby Board Book",
  "brand_as_notified": "Ladybird (produced by Penguin Books Ltd)",
  "brands": [
    {
      "name": "Ladybird",
      "url": "https://recallarchive.com/brand/ladybird"
    }
  ],
  "name": null,
  "model": "ISBN code 18442 27553",
  "batch": null,
  "barcode_as_notified": null,
  "barcodes": [],
  "description": null,
  "production_dates": null,
  "risk_type": "Choking",
  "risk": "This product poses a serious risk of choking because:- the activity panel contains a cylinder that can be turned. The pins which hold the plastic cylinder in place are liable to break when the book is dropped repeatedly. The pins that are thus released fit in the small part cylinder and pose a choking hazard; - in some extreme cases, the top of the cylinder comes off, releasing small beads inside. Both the beads and the top fit in the small part cylinder and are choking hazards.The producer has received two customer complaints that the cylinder broke and beads were released. No injuries have been reported.This toy does not comply with the Toys Directive and the relevant European standard EN 71-1.",
  "risk_level": "Serious risk",
  "measures": [
    {
      "measure": "Voluntary recall from consumers by the producer",
      "operator": "Other",
      "ordered": false,
      "from": null
    }
  ],
  "measures_as_published": "Type of economic operator taking notified measure(s): Other\nCategory of measure(s): Voluntary recall from consumers by the producer\nDate of entry into force: Unknown",
  "company_recall_code": null,
  "recall_page": null,
  "online_marketplaces": [],
  "notifying_country": "United Kingdom",
  "country_of_origin": "People's Republic of China",
  "alert_type": "Consumer",
  "counterfeit": false,
  "official_record": {
    "barcodes": [],
    "batches": [],
    "models": [
      "ISBN code 18442 27553"
    ]
  },
  "licence": "Weekly-report fields CC0 1.0; official_record and counterfeit: © European Union, CC BY 4.0",
  "source": "EU Safety Gate. recallarchive is independent and not affiliated with the European Commission; the official notice is authoritative."
}